Category Archives: Shanghai

We received the December issue of iLook, featured with our very own — Head buyer and CEO of ALTER concept store, as a muse of Chinese designer Yang Fang with her fashion label: by FANG. 

More Maria Francesca Pepe collection:

More Bernard Delettrez collection in ALTER:

Simone Rocha SS 2014 white dress:

More by FANG collection in ALTER:

Dec 08,2014 | Share This | 2,027 Comments | Reply


Cecilia Cheung posted a new pic on her social media lately, with a stunning pink coat from Vivetta aw2014 collection. This Granpa Oversized Faux-Fur coat is available at ALTER now in size 38 and 40. 

张柏芝最近晒新照!粉色大衣夺人眼球,是来自VIVETTA 2014秋冬系列,该系列在ALTER有售,尺码38、40 可选择。


Dec 02,2014 | Share This | 46 Comments | Reply

When Art meets Fashion in ALTER. Check out artest Merijn Kavelaars 's first limited collection here!


来自荷兰当代表现主义艺术家Merijn Kavelaars的手绘单品,全球限量11件,只在Alter独家贩售!充满玩味的图案,迷离的颜色线条,瞬间让你在人群中脱颖而出!还怕什么撞衫!

Too see more of Merijn Kavelaars's art work, please visit:


Nov 24,2014 | Share This | 18,886 Comments | Reply

Although it is hard to say goodbye to the sexy summer, we cannot wait to embrace the colorful autumn and the fashion layers mix match! Check out the hottest ALTER street style  this month. Every item you see here, you can get in ALTER!

当我们和夏天依依不舍的说再见的时候,我们伸开双臂迎接秋日的多彩与时尚混搭层次!ALTER为您精选本月最热的街拍照片,是的,你所看到的每一件单品都可以在ALTER购得!Let's go!

I am sure that Anndra Neen metal bag and the Opening Ceremony skirt certainly caught your eyes! Why don't you try them on yourself?

如果Anndra Neen的金属包和Opening Ceremony的手掌印花裙吸引了你的注意,为何不来ALTER尝试一下呢?

Sep 28,2014 | Share This | 5,160 Comments | Reply

pushBUTTON成立于2003年,由设计师Park Seung Gun创立,它以独特、古怪、疯狂和前卫的设计,打造出品牌独有风格与时尚态度在时尚界绽放光芒。2014秋冬系列是极具野性和生命力的一季作品,来ALTER体验试穿吧。

pushBUTTON is a women’s wear design that was launched in 2003. Since its launch, the brand had rapidly acquired strong followings within fashion community with its unique, quirky, crazy and fun design. pushBUTTON’s bold and daring collection made fashion insiders often say that the most rising designer who has been looking for exactly.


Sep 01,2014 | Share This | 760 Comments | Reply